PROJECT 03 2024

! BFA SHOW DESIGN The goal of this project was to create a brand identity for Utah State’s senior graphic design BFA show. The result was a flexible brand system centered around “!” and playful typography to create a fun and memorable show. The typography represents the class–some bold, some elegant, some...basic. This brand system allowed us to create unique wayfinding, brochures, postcards and other assets to the brand.